Call for Applications: Consultant to develop an Organization Communication Strategy

Intersex Asia (IA) is recruiting a Consultant to develop an Organization Communication Strategy. This is an amazing opportunity to work with inspiring intersex leaders, activists, and organizations in Asia.

Consultancy Title: Consultant to develop Organization Communication Strategy
Contract Period: Deliver the complete strategy before 30 June 2024
Contact Person: IA Communication Officer
Location: Home-based assignment
Deadline for application: 10 April 2024

About the role
Under the direct supervision of the Executive Director and in collaboration with the Communication Officer, the consultant is expected to develop an Organization Communication Strategy. The communication strategy will chalk out the direction, process, and tactics for organizational-related communication between stakeholders, for community engagement and project promotion. The consultant will discuss with IA communication staff to evaluate IA’s current communication output, identify and segmentize the audience, map out approach strategy, content, and channel tactics, develop an evaluation framework, and prepare the crisis communication protocol.

Key Responsibility
The consultant is expected to carry on the following tasks:

• Organization Analysis

  As part of the assignment, the consultant is expected to conduct an overall analysis of Intersex Asia’s operation concerning its need for communication. This will include a detailed evaluation of the organization’s SWOT, and current communication projects, including practices, resources, assets, channels, effectiveness, policy, and internal capacity. The analysis should consider the future development of Intersex Asia as it adopts a new Strategic Plan for 2024-2027. Engage and consult with staff and selected stakeholders on the direction of communication between Intersex Asia and its network.

• Audience Identification and Objective

  Map out and segment current and potential audiences of the organization based on demographics, psychographics, needs, and attitudes toward the work Intersex Asia is doing. Build personas and insight for each group of audience. An overall communication SMART objective for each group is expected.

• Communication approach

• • • Organizational message and guideline

      Based on the audience’s insight and the internal analysis, develop an organizational proposition and message recommendation/guideline to lead future communication efforts. The guideline should include details such as content, channels, potential budget, and processes.

      Assist the communication officer in crafting compelling messages that resonate with the audience and express respect and inclusivity toward the intersex community.

      Develop a process to engage with partner organizations to support their communication works.

    • Nonverbal and verbal tactics

      Provide coaching to senior-level executives on tactics and verbal and nonverbal approaches to strategic communication (meetings, presentations, conferences, interviews… etc.).

• Communication risk management

  Identify potential red flags in the communication pipeline and the organization’s operation and develop an emergency communication protocol for internal and external crisis scenarios, such as backlash, controversies, and negative reactions.

• Performance measuring

  Develop performance indicators or another qualitative measuring method for the communication efforts of Intersex Asia, such as engagement measure, behavior and perception change, and awareness improvement.

  
  

How to Apply
If you think you’re a good fit for this position and want to work with a young non-profit organization’s communications, outreach, and advocacy initiatives, please apply! We favor candidates who are available to start in this position as soon as possible. All applications should include a resume and brief cover letter (this is important!) explaining your vision, interests, core capacities, and skills for this position. The application must include the following:

• • • Proposal with a work plan with timeline and budget in USD
    • CV
    • Cover letter
    • Two reference names and contact

Please send your complete application to:communication@intersexasia.com by 10^th April 2024.

For more inquiries regarding this call, please direct your email to communication@intersexasia.com with the subject “INQUIRY: Intersex Asia Communication Strategy”.

Read the detail ToR here: